Style guru Stacy London, of TLC’s “What Not to Wear” and “Fashionably Late with Stacy London,” is launching an exclusive new Web site with Sprint. The site is designed to help people decide what mobile phone best fits their personal style and help holiday gift-givers find the perfect gift for loved ones. The mobile phone that each person chooses to carry is a clear expression of her or his individual personality, and this month CTIA-The Wireless Association estimated that the number of wireless subscribers reached an all-time high in the United States by passing the 250 million mark. This figure demonstrates that the mobile phone has become the most ubiquitous fashion accessory for Americans.

Sprint announced new ways for its customers to take their games to go on their Sprint phones with the launch of the Sprint Arcade, a unique bundle of casual games. The Sprint Arcade, the first-ever subscription game channel in North America, allows customers to download multiple games powered by EA Mobile, the group within Electronic Arts Inc. that creates games for mobile phones, for one low monthly fee. The current list of Sprint Arcade mobile games includes Sudoku, Mini Golf, Mahjong, Hearts, Air Hockey and Blue Blocks, with more to be added.

Customers of Sprint can now shop and buy products from more than 30 online retailers right on their Sprint phones through one easy-to-use mobile commerce tool. With the launch today of Mobile Shopper, powered by Boulder-based mobile shopping company mShopper, Sprint is the first US wireless carrier to launch a mobile shopping portal, bringing the online shopping experience to the wireless phone. Sprint data subscribers can access Mobile Shopper at no additional charge to make quick and easy price comparisons and purchases directly from their handsets.

Sprint is partnering with twelve-time Latin Grammy winning rock superstar Juanes to offer exclusive mobile music and video of his highly-anticipated new album “La Vida… es un Ratico” (Life is a Moment). The record’s first single “Me Enamora” premiers on the Sprint Music Store September 4, providing Sprint customers with Power Vision phones an exclusive preview of the full album set for release on October 23. Sprint will also be the exclusive wireless sponsor of Juanes’ 2008 US tour. The campaign underscores Sprint’s commitment to the Hispanic market and, with over 95,000 downloadable Latin music titles, Sprint offers music lovers the technology that provides instant wireless access to their favorite tunes directly from their phone.

Sprint announced that the name Nextel Direct Connect will represent Sprint’s product portfolio of Push to Talk service and devices, regardless of network platform or device type. Additionally, Sprint plans to expand the Nextel Direct Connect portfolio in early 2008 with new device choices and capabilities, giving customers a wider variety of phones to meet their productivity needs. Customers purchasing or upgrading to a new Nextel Direct Connect handset will continue to have the capability to connect instantly, coast-to-coast, with the community of more than 20 million existing Nextel Direct Connect subscribers on the world’s largest and fastest Push to Talk network.

Keep your family connected with the Sprint PCS Vision Phone SCP-3200 by Sanyo. Exclusive to Sprint, this stylish clamshell-style camera phone is offered in three vibrant colors for optimal personalization. The SCP-3200 by Sanyo features Sprint Vision services for quick and easy web access, e-mail and text messaging. The attractive handset has a built-in antenna and provides the benefits of Bluetooth capabilities. It also features a high-quality Sanyo speakerphone. Parents can easily access the Parental Controls tool to limit phone call access or web usage. The GPS enabled SCP-3200 by Sanyo is compatible with the optional Sprint Family Locator as well as Sprint Navigation for audible turn-by-turn driving directions.

The Nextel Experience, is a 10,000-square-foot interactive fan exhibit focused on Sprint Nextel products and Nascar Nextel Cup Series displays. The exhibit, designed and managed by JHE Production Group, will be open at every Nascar Nextel Cup Series race this season. Admission is complimentary. “Through our sponsorship of the Nascar Nextel Cup Series, we strive to bring the fans closer to the sport, and the Nextel Experience is one of our most visible ways of achieving that goal,” said Dean Kessel, director of Nextel Cup Series marketing for Sprint Nextel. “It provides a great place for race fans to sample our technology, listen to driver question-and-answer sessions, and learn more about the sport through our multi-dimensional show.

Customers in South Florida, Portland, Ore. and Puerto Rico join the more than 95 million people in 21 other major markets who enjoy the upgraded Sprint Mobile Broadband Network which provides users faster data speeds and the ability to ultimately utilize richer applications and services such as high-speed video telephony, music-on-demand, video messaging and large file uploads. The Sprint Mobile Broadband Network is the nation’s largest mobile broadband network, covering more than 200 million people nationwide in 9,268 communities as well as 878 airports. By 3Q 2007, Sprint’s Mobile Broadband network is expected to be completely upgraded to the faster EV-DO Revision A technology.

Broward County Public Schools, located in South Florida, is the first school district in the nation to implement a real-time, location-based wireless weather alert system that will notify the faculty and staff of severe weather conditions that threaten the safety of athletes, coaches, students and spectators. The system utilizes Sprint GPS-enabled handsets on the Nextel National Network equipped with a weather alert application from WeatherBug, a leading provider of live, local weather information services. WeatherBug Protect is the first alert system to integrate live streaming weather information from the 8,000 WeatherBug Tracking Stations located throughout the country primarily in neighborhoods atop schools.

Sprint and Motorola, Inc. announced nationwide availability of its PowerSource phones and first-in-the-category phones the Motorola Buzz ic502 and the Motorola Blend ic402. An industry first, these phones represent a new category of handsets that utilize the Nextel National Network (iDEN) for walkie-talkie services and the Sprint Nationwide Network (CDMA) for voice and data services. Bringing together the strength of both networks, Sprint customers now have the power to make voice calls; communicate instantly with Nextel Walkie-Talkie services; and stay connected with Sprint Text Messaging, GPS and other advanced applications, all with one single phone.