As an enthusiastic consumer you have just figured out that the next cell phone that you will purchase should come equipped with Google Android. So now you decide to leave your lazy internet chair to go and have a look in the telecom shop around the corner. Just by poking around, you already noticed that Android is not just Android, but that there’s Google Android 2.0, Android 1.5, or was it Android 1.6? And more questions come up: Are all Android phones equipped with a multi-touch function, or does that depend on the telephone manufacturer? Now you realize that things are not getting any clearer. One thing is for sure: Google Android OS is hot!

AutoRevo, the premier provider of auto dealer websites and on-demand software for automotive dealerships marketing and selling cars online, announced the release of Auto Revo Mobile, an software application that allows dealers to manage their inventory on their Apple iPhone. “The technical barriers to a true mobile solution for auto dealers have now been removed with the latest Apple iPhone. This is a great opportunity for the auto industry to flourish with a drastically increased speed of business,” said Chad Polk, CEO of AutoRevo.

Adobe introduced Photoshop Mobile Software for the popular Apple iPhone. Delivering Adobe industry leading digital imaging technology to users on the move. Adobe Photoshop Mobile software provides consumers a convenient way to edit digital photos, apply effects and share pictures instantly with friends - all with the flick of a finger. Seamless integration with users’ free Photoshop accounts enables photo sharing and data backup, saving them valuable space on their iPhones. The new Adobe Photoshop software application is available free of charge at Apple's App Store.

Apple introduces iTunes 9, the latest version of the world’s most popular software application to purchase, manage and play media, packed with innovative features such as iTunes LP, Home Sharing and Genius Mixes, as well as a redesigned store and improved syncing. Apple iTunes 9 makes it easier than ever to discover, purchase and enjoy your music, movies, TV shows, and apps for Apple iPhone and iPod touch from Apple’s revolutionary App Store. Plus, Home Sharing now lets you easily transfer songs, movies and TV shows to other computers in your home.

The new Palm Pre mobile phone gives travelers a new way to plan, monitor and make informed decisions about their travel plans, with a mobile flight tracking application developed for Pre by FlightView, the leader in real-time, accurate and actionable flight information. The FlightView application is available via Pre's on-device beta App Catalog. Running on the new Palm webOS mobile platform, Pre brings together your important information from where it resides - on the mobile phone, at work or on the Web - into one logical view.

Pioneer in premium pet care and nutrition, Eukanuba continues to innovate and meet the needs of today's active pet owner with the introduction of the Eukanuba OFF LEASH iPhone application. The industry-first mobile dog expert iPhone application is available to download free and enables dog owners to locate the dog parks closest to them at any moment in time. The new Apple iPhone application is perfect for today's mobile lifestyle, iPhone users simply tap into the "Locate Me" feature and within seconds the five nearest dog parks will populate the screen, complete with a map and driving directions.

Men’s Health, the largest men’s lifestyle magazine brand in the world, announced the launch of its first Apple iPhone software application, “Men’s Health Workouts.” The $1.99 iPhone application includes 18 exclusive workouts and 125+ exercises from the world's top strength coaches, athletes, and fitness experts. Each workout features step-by-step instructions, high-quality photos, advanced logging functions, and is powered by a one-of-kind circuit training interface. “Men’s Health Workouts” is available for the iPhone and iPod Touch for $1.99 from Apple’s App Store.

Elvis Presley Enterprises, along with Resolute Games Corporation, announced the release of “Elvis Mobile”, a free Apple iPhone software application available to iPhone or Apple iPod Touch users via the iTunes App Store. Elvis Mobile puts Elvis Presley at your fingertips with this easy-to-use and interactive software application. Features of the new Elvis Mobile application allow fans to view newly released pictures and videos, listen to podcasts from Elvis Radio, provide Graceland Livecam access, and even report Elvis sightings around the world. Content on Elvis Mobile will be maintained by Elvis Presley Enterprises and updated daily.

Alarm, the leading provider of wireless and web-enabled security and monitoring technology, announced a free Apple iPhone application for remote home and business security monitoring - providing on-the-go consumers with unprecedented awareness of what’s happening at their properties in real time. The new Apple iPhone software application connects 'Alarm' customers to their security systems from anywhere.

Golfshot, an easy and efficient scorecard app that automatically generates tour quality statistics and allows golfers to share and compare their rounds, will be available on the Apple App Store beginning today. Shotzoom Software, maker of Golfshot, is leveraging their developer history in creating professional statistical analysis software to bring real game statistics to amateur sports. Golfers can now score their rounds, view detailed game analysis, and share rounds with friends on the world’s most popular smartphone.