LG Electronics and Vodafone announce the launch of the LG GM750, a new Windows phone based on Windows Mobile 6.5 from 6 October. Fully loaded with fun, easy-to-use features and services that help people take control of their lives thanks to fast internet browsing, access to personal and work email accounts and calendar synchronisation, the LG GM750 Smartphone packs a lot into its sleek, slim form. With LG’s S-Class user-interface and fast internet browsing via Vodafone’s high-speed mobile broadband network or WiFi, information is always at the user’s fingertips. Its large 3.0" full touchscreen makes it easy to navigate while browsing the internet or getting directions with its in-built GPS navigation function.

LG Electronics announced that the LG Arena (LG-KM900) multimedia phone has exceeded one million sales worldwide. The LG Arena Smartphone reached the milestone in just five months after debuting at the Mobile World Congress 2009 in February, reinforcing its stature as a premium Smartphone. In accordance with predictions from experts in the market, the LG Arena Smartphone rapidly broke the one million sales barrier after its announcement in Barcelona. This figure was achieved in five months after the commercial launch in April and puts it ahead of the sales of the LG Viewty phone. The Viewty - a professional level camera phone - has gone on to sell more than eight million units worldwide since its launch in October 2007.

LG Mobile, a innovator in mobile communications, officially revealed the full image and key specifications of the new LG Chocolate phone, The LG-BL40 handset. The fourth handset of the LG Black Label Series boasts a distinctive 4.0-inch wide screen high-definition LCD with an 800x345 pixel resolution for a super viewing quality. The LG BL40 wide screen breaks away from conventional screen designs with a 21:9 aspect ratio for a panoramic, cinema-like quality and optimal mobile computing experience.

The year 2008 was very successful for LG. Not only thanks to the worldwide sales of 100 million mobile phones, but also because of having conquered a significantly larger market share. As a result of the high sales numbers, LG is well on its way to reach a solid Top 3 ranking. And with the many product introductions announced by LG Electronics, this aim may well become reality. The announced cooperation with Windows Mobile shows that LG has definitely gone into a different direction, together with the new LG user interface, it will suit everybody’s needs.

• Read our full LG Arena KM900 review.

Text messaging and wireless e-mail are still the 'killer app' for cell phone data use and AT&T mobile is responding with a great new mobile phone for the Spring season. AT&T announced the LG Neon cell phone that make it easier for customers to message with family and friends and manage their business and personal lives on-the-go.

Samsung introduces the LG Xenon cell phone. A quick messaging phone boasting a full keypad for text messaging beneath its vibrant colors and large touch screen display with customizable and intuitive user interface, the 3G-powered LG Xenon snaps 2.0 megapixel digital photos and offers the full suite of AT&T entertainment services such as AT&T Navigator, Napster Mobile, eMusic Mobile, and more.

LG Electronics MobileComm (LG Mobile Phones) kicks off CTIA in Las Vegas with a roar as it announces an exclusive mobile phone marketing alliance with the highly anticipated upcoming summer film “Transformers: Revenge of the Fallen,” produced by DreamWorks Pictures and Paramount Pictures. Paramount will release the film on June 24, 2009. In anticipation of the release, LG Mobile Phones will launch a multi-faceted marketing campaign to promote the LG Mobile Phones brand and the overall theme of technology in the film. “Transformers: Revenge of the Fallen” director and executive producer, Michael Bay, will make a special appearance in the LG booth at CTIA, the largest wireless industry trade show.

Compared to large brands in the mobile phone market, such as Nokia and Samsung, LG certainly has some catching up to do when it comes to the worldwide market share. However, there does seem to be some growth. The mobile phones by LG are gradually becoming more popular and the consumer seems to have increasing faith in LG. Design and functionality are LG's keywords. LG differentiates itself by always applying its own operating system on mobile phones; and never Windows Mobile or Symbian used by other brands.

• Read our full LG KF750 Secret review.

Sprint and LG Mobile USA, (LG Mobile Phones) announced the upcoming availability of the LG Rumor 2 cell phone, the next generation of the highly popular and successful LG Rumor. Perfect for customers who want an affordable phone that keeps them connected just about anywhere they go at a great value, the new LG Rumor 2 features a full sliding QWERTY keyboard for enhanced messaging, email and social networking as well as stereo Bluetooth, a 1.3 megapixel digital camera and a large QVGA display. It also features a removable backplate, allowing users to personalize their phone. LG Rumor 2 handset will be available exclusively from Sprint for just $49.99 with a new two-year service agreement after a $50 mail-in rebate.

Naturally, LG attended the Mobile World Congress 2009 in Barcelona. Highlight of the 2009 show was undoubtedly the LG Arena smart phone. This new LG phone stands for everything that LG considers to be a multimedia phone. In addition to communication, digital audio and video should now be experienced at the highest possible level, thanks to the integrated new interactive 3D S-Class UI (User Interface). An impressive thing to strive for, but at the same time, this is exactly what should do it for the LG Arena multimedia handset.