If you're looking for a new mobile phone these days, you have to make your way through a huge stack of phones. One even more beautiful than the next, although it is not only the design that makes the difference. What to think about the different operating systems that the phones run on? It's beyond comprehensibility for the average person, and even if you are skilled enough to know the difference between phone A and B, you are then confronted with model names. Quite suddenly, a new LG touchscreen phone has made its appearance, the LG KM555E. Whether or not this model will actually be launched under this name, or under a different name, remains a mystery for now.

Verizon Wireless and LG Electronics MobileComm USA (LG Mobile Phones) announce that the LG Chocolate Touch will be available beginning Nov. 5 in Verizon Wireless Communications Stores and online at the Verizon website. Equipped with patented Dolby Mobile, the LG Chocolate Touch brings a dramatically richer listening experience with its potent bass and sparkling clarity, making it the perfect companion for music lovers.

LG Electronics, a global leader and technology innovator in consumer electronics, announced that the LG Chocolate phone made an impressive debut during The London Fashion Week as the headline sponsor of designers Sienna and Savannah Miller’s Twenty8Twevle catwalk show. Modeled before the glitterati of the international fashion world, the innovative wide screen LG cell phone was lauded for its bold visionary style and design initiative.

The applications of digital photography are countless. Especially combined with the cell phone; quickly uploading a picture to Hyves or FaceBook, creating an online photo album to share your special moments, or just to make a print. In the early days, digital pictures were mainly kept on the computer, but in recent years a change has taken place. The picture quality has improved significantly over the past two years. Know that, makes us even more curious about the results of LG's latest camera hit; the LG Viewty Smart smartphone. The specifications certainly seem promising.

• Read our full LG GC900 review.

LG Electronics, a technology innovator in mobile communications, reinforced its aggressive strategy in smartphones by announcing the first Android cell phone which will give LG Mobile a broader and more dominant position in this expanding handset market. The announcement of LG’s first Android smartphone comes only a week after the world’s third largest mobile phone company announced that it would be introducing three new Windows Mobile smartphones in the next few weeks. These developments underscore LG’s commitment to offering greater consumer choice in the expanding advanced smartphone category.

LG Electronics has unveiled new home entertainment products at the IFA 2009 that go beyond the traditional boundaries of technology and design. LG’s theme for this year, LIVE Borderless, will instantly make sense to anyone who sees the company’s Borderless TVs, which appear to be a single, uninterrupted sheet of glass. These are the first TVs to completely eliminate the seam between the screen and the surrounding bezel. LG is introducing two Borderless TVs, the LG SL8000 and LG SL9000, which perfectly blend modern style and technological innovation. Their design represents years of research and development.

LG Electronics and Vodafone announce the launch of the LG GM750, a new Windows phone based on Windows Mobile 6.5 from 6 October. Fully loaded with fun, easy-to-use features and services that help people take control of their lives thanks to fast internet browsing, access to personal and work email accounts and calendar synchronisation, the LG GM750 Smartphone packs a lot into its sleek, slim form. With LG’s S-Class user-interface and fast internet browsing via Vodafone’s high-speed mobile broadband network or WiFi, information is always at the user’s fingertips. Its large 3.0" full touchscreen makes it easy to navigate while browsing the internet or getting directions with its in-built GPS navigation function.

LG Electronics announced that the LG Arena (LG-KM900) multimedia phone has exceeded one million sales worldwide. The LG Arena Smartphone reached the milestone in just five months after debuting at the Mobile World Congress 2009 in February, reinforcing its stature as a premium Smartphone. In accordance with predictions from experts in the market, the LG Arena Smartphone rapidly broke the one million sales barrier after its announcement in Barcelona. This figure was achieved in five months after the commercial launch in April and puts it ahead of the sales of the LG Viewty phone. The Viewty - a professional level camera phone - has gone on to sell more than eight million units worldwide since its launch in October 2007.

LG Mobile, a innovator in mobile communications, officially revealed the full image and key specifications of the new LG Chocolate phone, The LG-BL40 handset. The fourth handset of the LG Black Label Series boasts a distinctive 4.0-inch wide screen high-definition LCD with an 800x345 pixel resolution for a super viewing quality. The LG BL40 wide screen breaks away from conventional screen designs with a 21:9 aspect ratio for a panoramic, cinema-like quality and optimal mobile computing experience.

The year 2008 was very successful for LG. Not only thanks to the worldwide sales of 100 million mobile phones, but also because of having conquered a significantly larger market share. As a result of the high sales numbers, LG is well on its way to reach a solid Top 3 ranking. And with the many product introductions announced by LG Electronics, this aim may well become reality. The announced cooperation with Windows Mobile shows that LG has definitely gone into a different direction, together with the new LG user interface, it will suit everybody’s needs.

• Read our full LG Arena KM900 review.