With fantasy football season kicking into high gear, die-hard pigskin fans can count on The 5-Minute Drill to deliver weekly quick-strike analysis, sure-fire recommendations and winning strategies on the teams and players who matter the most. The 5-Minute Drill is the first and only fantasy football video series available on any iPhone, iPod, Apple TV and computer. For nearly 15 million fantasy football fanatics and newcomers alike, The 5-Minute Drill - with Footballguys hosts Cecil Lammey and Sigmund Bloom - provides lightening-speed analysis and tips to help fans make their weekly decisions, including how to maneuver the draft, trades and waivers to keep their teams in championship contention.

The hottest techno-gadget ever made now has its own ultimate guidebook - The iPhone Book written by #1 top-rated technology book author Scott Kelby and renowned gadget guru Terry White. This amazing new book, the first iPhone book in print, is a lot like the iPhone itself - simple to use and fun to learn. The book’s layout is brilliant with each page covering just one single topic so finding the information you need is quick and easy, including full-color photos so you can see exactly how it works from setting-up wireless Internet to watching videos. The iPhone Book is truly the ultimate “how-to” guide for Apple’s new groundbreaking phone. The iPhone Book is $24.95 USD and available at Amazon, BarnesandNoble and ScottKelbyBooks.

AdMob, the world's largest mobile advertising marketplace, announced that it has launched a new advertising unit to help brands and companies reach the hundreds of thousands of new Apple iPhone users and take advantage of the unique capabilities of the Apple iPhone. The new ad unit will also help AdMob's network of over 2,000 publishers monetize their iPhone traffic, with fifteen publishers already signed up who develop Apple iPhone specific content. AdMob's ad servers will now recognize iPhone users and serve Apple iPhone specific advertisements. The new unit leverages the core technologies available for the Apple iPhone, including mapping technology for location-based advertisers.

Sudoku, Match Three and Collapsing Blocks are the first three games to be released for the Apple iPhone from MacMost. The mobile iPhone games can be played for free by Apple iPhone users by simply using their iPhone to browse to the MacMost website. MacMost is a Apple enthusiast site with news, tutorials and a weekly video podcast. It is produced by CleverMedia, an Internet content company that has created more than 300 Web-based games since 1995. Gary Rosenzweig, founder of CleverMedia and executive producer of MacMost, created the games in anticipation of the Apple iPhone launch, without being able to test the games until the Apple iPhone was released on June 29.

Apple announced that more than three billion songs have been purchased and downloaded from the iTunes Store. iTunes is the world’s most popular online music, TV and movie store featuring a catalog of over five million songs, 550 television shows and 500 movies. iTunes recently surpassed Amazon and Target to become the third largest music retailer in the US. “We’d like to thank all of our customers who have contributed to this incredible milestone,” said Eddy Cue, Apple’s vice president of iTunes.

Akoo International announced an m-Venue application - optimized for Apple’s iPhone Safari browser and Microsoft Windows Mobile devices such as the Motorola Q mobile phone - that lets consumers use their mobile phones as wireless “remote controls” to activate in-store entertainment and marketing, on demand, at participating locations where they shop, eat, socialize, and play. m-Venue powers in-store digital signage and marketing initiatives that drive sales. Mobile users can search, select, and activate songs, music videos, memorable sports moments, pre-approved user-generated content, and additional programming for shared public performance over standard audio/video systems.

Electric car pioneer ZAP says its iZAP battery designed for the Apple iPod is more useful for the energy intensive Apple iPhone. "The iZAP battery was a life-saver during my business trip to China last week," said Apple iPhone owner Steve Schneider, Chief Executive Officer for ZAP. "Frankly, if an Apple iPod runs out of power, losing your music and photo or video is not as critical to your business trip as the Apple iPhone. You lose your cell phone access, text messages, Internet and email access, time zone clock, business notes, scheduling software, driving maps, calculator and all the other news and information for which the Apple iPhone was designed."

ZCover announced that its versatile, resilient and user friendly new iSAglove cases for Apple's iPhone are now shipping. zCover’s iSAglove design is available in four functional combos and focuses on intuitive usability while offering protection for the Apple iPhone in its fullest form. The iSAglove will first be released in five zCover ice series colors: blue, purple, grey, pink, & clear, each one designed to work seamlessly with Apple iPhone's light sensor. The iSAglove design is a perfect fit for every feature of the Apple iPhone; that’s because it was designed from a real active Apple iPhone. zCover’s iSAglove for Apple Iphone is available in four functional combination packages.

Perfect Curve announced the expansion of its home organization offerings with the introduction of the patented Socket Pocket - a unique storage device that provides consumers a safe and organized place to store and charge; Apple iPhones, Cell phones, PDA's, Apple iPods, Digital cameras, MP3 players and other small electronic devices, such as Bluetooth earphones, etc. New Apple iPhone owner, Yonald Chery, President of Cambridge, MA based software startup Hingepoint, and a self proclaimed technology enthusiast states, "It's not rocket science; my Apple iPhone is definitely an investment. The patented Socket Pocket is direct available throughout the Socket Pocket website.

PowerLinx, Inc. a developer, manufacturer, and seller of power line communication products and SeaView Underwater Camera Systems, announced that their Tune Dog music system will be 100% compatible with the new Apple iPhone. PowerLinx Tune Dog music system can connect to the Apple iPhone while it is charging or playing, whether in a docking station or not. The user simply connects the Apple iPhone to the Tune Dog sender and then speakers can be placed anywhere in the home where they are connected to the Tune Dog receiver. The Apple iPhone’s music is then transmitted through the home’s existing electrical wiring, delivering crystal-clear music through the speakers rather than the ear buds.