Navigation report

Thursday, November 26th 2009 - 19:45 CET - Comments: 1

T he personal navigation device (PND) market is showing signs of maturity as price points decline sharply, consolidation occurs, and shipment growth slows; and the most looming threat is the rapidly growing GPS enabled mobile phone market. Nevertheless, personal navigation device shipment growth will continue due to affordable price points for the mass market, automobile manufacturers' desire to offer cheap navigation options, and the potential growth in connected personal navigation devices.

 

GPS Navigation report
Yet, due to the weak world economy and its impact on consumer spending, demand for these higher-priced connected personal navigation devices has yet to take off. In-Stat reports expects that if the costs to incorporate a cellular modem decrease, there will be a stronger opportunity for connected personal navigation devices. In the meantime, PND manufacturers should continue to explore ways to participate in the GPS-enabled mobile handset market in order to sustain revenue opportunities. GPS-enabled mobile handsets are expected to grow 26% between 2009 and 2010, and reach almost 700 million units by 2013.

 

Personal navigation device
In-Stat's most recent PND research offers a comprehensive view and forecasts for both global and regional PND shipments, worldwide revenue, and average selling prices. Additionally, a five-year forecast of the bill of materials for personal navigation devices is provided along with an outlook on total silicon and non-silicon opportunity (dollar values) through 2013. Finally, a worldwide forecast of GPS-enabled handsets is offered. Also included are profiles of personal navigation devices manufacturers and components suppliers to this market.

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