Olympic Winter Games

Thursday, November 19th 2009 - 16:30 CET - Comments: 0

S amsung Electronics, Official Worldwide Olympic Partner in Wireless Communications Equipment, announce the public availability of its Wireless Olympic Works (WOW) communications platform, a comprehensive application designed to keep users connected and informed during the Vancouver 2010 Olympic Winter Games. To meet the public’s desire for information anytime and anywhere, fans around the world can download and install Samsung’s Public WOW Application from Samsung’s official Olympic Games microsite.

 

Olympic Winter Games communication platform from Samsung

For the first time, people will receive up-to-the minute information, including Olympic news, schedules, results and medal standings previously available only to official staff. The application is free to download to Samsung's Omnia II device or any Samsung smartphone that supports the Windows Mobile 6.1 or 6.5 operating systems.

 

Vancouver 2010 Olympic Winter Games

"Our focus for the Vancouver 2010 Olympic Winter Games is on linking consumers around the world to the Games using Samsung technology in a way that's not been done before," said Paul Brannen, General Manager, Mobile Communications, Samsung Electronics Canada."Samsung will connect fans through its WOW technology, mobile phones and website to enable people to share and celebrate their favourite Olympic ‘WOW' moments with friends and family."

 

Wireless technology from Samsung

Samsung has provided wireless technology to enable communication between officials and staff using state-of-the-art mobile phones and WOW since the Athens 2004 Olympic Games. For the Vancouver 2010 Olympic Winter Games, Samsung has brought WOW to a new level with advanced technology, new media and improved accessibility that will link fans directly to the Games using their mobile phones.

 

 

Olympic Winter Games partner

"We are pleased to continue our sponsorship of the Olympic Games as the Worldwide Olympic Partner for wireless communications equipment," said Gyehyun Kwon, vice president and head of Worldwide Sports Marketing, Samsung Electronics. "While we are making WOW publicly available, the platform was specifically developed to support Olympic Games operations and will continue to play a key role in all Games-time communications for the Olympic family."

 

Olympic Winter Games communication platform

Samsung will provide an estimated 9,200 units of wireless communications equipment for use at the Vancouver 2010 Olympic Winter Games by VIPs, delegates and organizing staff ? the Olympic Family. For the Olympic Family, WOW includes services such as Olympic Games information updates (mINFO), text-based Games status casting service (mLIVE) and Group Messaging service (mCOMM). As a messaging tool, the WOW service will enable users to send operation messages to large groups simultaneously, including schedule notifications, work orders and other services.

 

 

Samsung smartphones that support the WOW application 

For all Omnia II I8000, OmniaLITE B7300 and Omnia I900 users in the UK, France and Italy, where the Samsung Application Store is available from the end of November, downloading the WOW application will as easy as the touch of a button. Samsung's Public WOW Application will operate on a limited capacity until the Games officially begin on February 12.

• Samsung Mobile Phone Samaritans
• Samsung Omnia 2
• Samsung OmniaLITE
• Samsung Behold II