Touch screen phones

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Mark Peters
brand Strategy Analytics category Industry news

Touch screen phones become popular

content type Press information Mail the editor Posted by Mark Peters
Tuesday, September 30th 2008 - 23:20 CEST - Comments: 0
A ccording to the latest research from Strategy Analytics, touch screen phone shipments will reach 90 million units worldwide in 2009, accounting for 7 percent of total volumes. Price and screen size are critical factors for success. Tom Kang, Senior Analyst at Strategy Analytics said, “We forecast 90 million touch screen phones to be sold worldwide in 2009, accounting for 7 percent of total volumes. We expect Nokia and Appleto ramp up shipments next year and start to drive down the price of touch screen handsets toward the mid-range.”
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Touch screen mobiles

 

Touch screen mobiles  

Neil Mawston, Director at Strategy Analytics, added, "Price is not the only factor for success. Screen size is also an important metric. Finger-operated touch screens typically work best on large displays above 3 inches in size, because this makes them more accurate and more user-friendly. For this reason, finger-based touch screens will be mostly restricted to smart phones and feature phones over the next few years and mass-market consumers should not expect to see them on entry-level devices any time soon."

 

Touch screen phones

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