GSMA Mobile Awards
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GSMA Mobile Innovation World Champion
The Mobile Innovation Global Award Competition recognizes excellence and showcases innovation in the global mobile industry. All competing companies were reviewed by a judging panel of senior executives from mobile operators and venture capital organizations, to whom modu delivered an eight-minute pitch presentation followed by a question-and-answer session. One winner was named from each category and awarded the title of "Global Semi-Finalist." From these five extraordinary innovative concepts, modu and Ubidyne were deemed "Global Finalists" and will advance to compete against four additional finalists selected from other regional Mobile Innovation Marketplace events. From these, one Innovator will be named "GSMA Mobile Innovation World Champion" at the annual Mobile World Congress in Barcelona next February.
Modu technology
modu has developed a disruptive technology poised to revolutionize the mobile handset industry. At the heart of the modu ecosystem is modu - a tiny, sleek and sophisticated mobile phone. modu is designed to be slipped into a wide variety of modu jackets - stylishly designed phone enclosures and modu mates- modu-enabled consumer electronic devices. modu's ecosystem offers boundless possibilities in a simple and affordable way. "We are thrilled with the number of high-quality entries we received for the Americas leg of the 2009 Mobile Innovation Global Award Competition," said Bill Gajda, Chief Commercial Officer of the GSMA. "Our congratulations to modu and all the winners and participants for making the awards and the Mobile Innovation Marketplace in Atlanta a great success."

Modular mobile phone
Zack Weisfeld, VP Marketing & Strategy of modu, commented: "The mobile market has a culture renowned for entrepreneurial flair and technological innovation, and our selection from the cream of the industry is a fantastic achievement. Most important, the judges' decision signals industry validation of our vision of creating highly personalized mobile experiences. Consumers have been able to customize their own web experience for years - now, modu's ecosystem of modu jackets and modu mates enables users to easily and inexpensively do the same for their mobile phone."

2009 Mobile Innovation Global Award Competition
The 2009 Mobile Innovation Global Award Competition was created by the GSMA as part of the Mobile Innovation Market, which encourages breakthrough technology, applications and services in the mobile industry by bringing together companies developing innovative mobile products, industry investors from leading venture capital firms, and senior figures from mobile operators and leading global brands.
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