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Monopoly mobile game prizes

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Posted by Ralf Jurrien

Wednesday, October 10th 2007 - 14:30 CEST - Comments: 0

G lu Mobile Inc., a leading global publisher of mobile games, announced that it is working with the McDonald’s Corporation, which serves over 26 million customers a day, to give away one million “instant win” game prizes of Monopoly games, under license to Glu and McDonald’s from HPG, the licensing division of Hasbro, Inc., on the mobile platform. Glu is working with McDonald’s and Hasbro to raise awareness of mobile games with this first-ever redeemable Monopoly mobile game prize for the Monopoly 2007 Game at McDonald’s. The Monopoly 2007 Game at McDonald’s will run in the United States from October 2 - October 29.

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Monopoly 2007 Game at McDonald

"With McDonald's serving millions of customers a day, the Monopoly mobile game prize for the Monopoly 2007 Game at McDonald's offers an enormous opportunity for Glu to build greater awareness for mobile games," said Jill Braff, senior vice president of global publishing, Glu. "This is the first year that McDonald's has offered a prize redeemable on a mobile device, and this is an ideal promotion for mobile gaming because the massive reach of the McDonald's brand provides opportunity to get mobile games into the hands of a broad cross-section of American adult consumers."

Monopoly mobile game - Guaranteed Bonus

Glu has offered the Monopoly mobile game as a prize in the new "Guaranteed Bonus" category on one million game pieces. When a winner receives a game piece, they will be able to send a text message to receive a free download of the Monopoly Mobile game. Additional categories to the game promotion include "Collect & Win," "Instant Win" and an Online game.