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Ralf Jurrien
brand Smart SMS category Mobile imaging

Receive donations via mobile phones

content type Press information Mail the editor Posted by Ralf Jurrien
Friday, May 25th 2007 - 11:36 CEST - Comments: 0
S mart SMS Corp. has partnered with the Africa Foundation For Aids (AFFA) to create a mobile campaign that will allow cell phone users to text in donations. Smart SMS Corp.’s VP of Marketing Eric Robinson says, “This partnership demonstrates how technology can benefit charities. The ability to donate money is now at the fingertips of generous people." AFFA VP Ashley Clyde Sherman initiated the idea of getting people to text in their donations and is excited that the idea is now a reality for his organization.
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Sherman explains the true benefit of the campaign: "AFFA has dedicated a lot of time and energy to creating awareness about the pandemic of AIDS in Africa and now that we have the public's attention they can respond immediately by texting in donations. It's the sheer convenience of the campaign that will allow us to raise millions of dollars for a worthy cause." Participants will be able to join the AFFA SMS club by texting AFFA to 99416. Members will be able to donate $2.99 or more after joining the club. They will also receive text messages about the progress of the organization and the different events they have planned for fundraising.


About Africa Foundation For AIDS

The Africa Foundation For Aids is a registered non-profit corporation. AFFA was founded in 2002 and governed by a Board of Directors. We believe in providing support for the purpose of preventing AIDS and enabling orphans and people to better themselves through education and technology. By respecting human dignity and diversity, the Africa Foundation For Aids creates an environment of trust and support, which enables people and children living with and affected by HIV/AIDS to make informed choices. AFFA's corporate mission is to establish and build comprehensive hospices for orphans, and health care and outreach centers throughout Africa for families, which will provide high quality services to identified target groups. AFFA will collaborate with our international and local partners to facilitate these centers. These centers will practice and perform with international excellence and utilize the very best methods and resources.

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